search engines

Google tries to provide the latest solution is: super fast automatic search. Google CEO schmidt in a recent speech reminded people never underestimate the importance of speed to search. He also thinks, search will eventually is not only search web pages, but personal almost all information, including e-mails, music and you noticed topic. In getting your permission, it will become your exclusive your personal search.
This seems to solve a search engine of personalized needs and the matching problem, but Google has not really to mention is: with any class with "you" as the center of the media is same, "you search" need to build on the basis of social networking - such as you search to's content is your friend recommended, it will get promoted in search results, thus enter your personal search priority. In this process, the friend of the "top" came into a search engine, become a part of the whole search.
But in the logic and mathematics for the religion of Google is not good at social network domain - it even stand in the world's biggest social networking websites Facebook's critics. Let a search for "social change" means sociology and psychology gives search engine, which will change the attributes of the basic logic google.com.
In fact, search engine domain logic of the replacement of core is: search engine will more and more familiarity with the human language and intention, for the user to grab they want to know web content and can een recognise audio and image and expressions blame such as text material - not only return to a more accurate result, also including large text multimedia content.
More and more small and medium-sized companies trying to along this road proof Google represent present "objectivism" search technology pallet Baseball Caps when you are in a called Powerset search engine website search "who has beaten Andre Agassi (Andre Agassi, the famous American professional tennis player)," presented in the first of the search results, is another tennis player Pete Sampras (Peter Sampras) pages. While in Google, the front results are still agassiz's personal information. If in another search engine Cognition on the page of the input relevant laws and litigation problem, also can get relevant clauses in accurate response.
This is people usually so-called "semantic search", but the regime of small semantic search site acquisition of limited information will not be enough to compete in an all-round way to giants like Google. But they were called in one side under the flag, meaning is completely different.
This "called the" isn't other people, it is in the Internet age lonely long giant Microsoft.